Prince George County’s Sports Tourism Guide

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As part of their strategic plan to increase tourism, Prince George County, VA hosts several sports tournaments throughout the year at local athletic facilities. To help attract new opportunities, we redesigned their Sports Tourism guide to better highlight the quality of their hosting capabilities.

Highlights include:

• Bright, engaging photos that represent the variety of athletic facilities available

• New marketing copy and graphics that emphasize the County’s ability to host successful events, their prime location, and access to amenities

• A bifold brochure that looks great printed or viewed digitally

• A redesigned back cover that advertises the wide variety of lodging, restaurants, and attractions in the County while also directing viewers to their website, making the brochure more evergreen by eliminating listings that need to be monitored and updated